MLM Lead generation strategies are a must to work your business effectively. If you want your network marketing company to be profitable, you need to expose your business to lots of people.
You may have already gone online to see what type of MLM leads are available to purchase. You can do that but it will cost you and many of these are not very targeted. You end up calling a bunch of strangers that aren’t too interested in what you have to offer.
Instead of buying a lead from a network marketing lead generation company, why not create them yourself? It’s been my main method and I can tell you that it works.
But first let’s review 3 ways so you can see why I recommend doing it yourself.
Purchase from MLM Lead Generation Company
This method seems like an easy way to grow your list. Make sure you have plenty of money set aside because it will cost you.
People respond to MLM marketing ads through Internet advertising, radio, magazine and more. These leads want to earn income from home and fill out a form with basic information. They come in 2 flavors: expensive and cheap. Many times the higher quality leads have already been screened or fill out a more extensive information form.
The inexpensive ones are usually aged and sold numerous times to network marketers. When you contact them, they likely have heard from many others like you. If you are not comfortable talking to people, this is great practice! The odds of one of these leads joining your team are not good.
As you read this, remember that you should be adding to your list all the time. You have no business if you have no MLM leads, so let me help you figure out the best way to get some!
Offline MLM Lead Generation Methods
Always use these methods in addition to online. Your upline sponsor has probably already shared many of these with you as they are more traditional.
Some of these lead generation techniques include calling your warm market, hosting home parties, and inviting people to MLM recruiting events. I’ve discussed lots of these methods previously and you can read them about here.
Another favorite thing I like to do is leave my business card on community boards in a grocery store or coffee shop. Don’t forget about the post office and bank. These are also great places to leave your card or other enticing information about your home business.
MLM Lead Generation Online
My favorite is online MLM lead generation and I’ve been doing it for quite a while now. I admit it’s not for everyone but if it’s for you, get cracking!
With the right training you can learn how about attraction marketing to bring people to you. I sponsored most of my team in my primary business this way. It works and if you decide to develop a blog, you will create an asset for yourself.
Blogging with your own website is a key MLM lead generation option. It does not cost much except for your time and it stays on the Internet forever. It does take time. If you think you will start getting traffic and leads in a day or week, forget it. This is a long-term solution but one that will reward you big time!
Along with a website, social media can also be a great way to generate free leads. Now there are right and wrong way to meet people through social media. Believe me, I’ve seen it all!
If you really want to be effective, get yourself some training. If you really want to build a profitable business and not some little hobby, you need to commit to mastering this art. The more you know about it, the more successful you will be.